How AdClear helped Accenture India move from limited organic visibility to #1 rankings on dozens of non-branded career and service keywords.
Accenture India needed to build organic visibility on non-branded, service-related search terms, the kind of query a candidate or client uses without already knowing the Accenture name, but its India-focused pages weren't showing up for them.
A technical issue compounded the problem: the site's in-en domain URLs weren't appearing correctly in top search results at all, undercutting even the content that was already ranking-ready.
A full audit of accenture.com/in-en covered content, user experience, engagement, and technical health, to identify exactly where visibility was breaking down.
Keyword placement and content restructuring were paired with a backlink, PR, and outreach campaign aimed specifically at non-branded, service-specific keywords.
The indexing issue preventing in-en URLs from ranking properly was resolved, and the Careers section was optimised to attract relevant talent alongside general service visibility.
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